Consumer insights for precise targeting and analytics.

Leverage rich behavioral, demographic, and transactional data tied to unified consumer profiles and power every decision with confidence.

Get Consumer Data

42.4K

Registered Users

Peak Engagement Window

Users are most active between 2-4 PM EST, showing 35% higher engagement rates.

How Customers Use Consumer Data

Lorem ipsum dolor sit amet consectetur. At molestie suspendisse odio egestas nibh nulla magna arcu at. Sed ac morbi odio.

Audience Creation

Build high-intent segments using purchase history, streaming habits, and real-world movement.

Market Research

Uncover trends across property ownership, automotive cycles, and political affiliation.

Property

40%

Automotive

25%

Political

20%

Other

15%

Predictive Modeling

Feed enriched attributes into churn, LTV, and propensity models for sharper forecasts.

94.2%

CHURN Accuracy

$2.8K

AVG LTv

87.5%

Propensity Score

Model Training

65%

Data Processing

40%

Real-time Processing

150M+ Profiles

Personalized Messaging

Align creative with actual interests like sports streaming, luxury auto, or home renovation.

John Doe

Active Shopper

INTEREST Profile

Sports

35.8%

Fashion

19.2%

Electronics

15.3%

Travel

11.4%

Books

9.7%

Entertainment

8.6%

98%

Match Score

2.4k

Interactions

89%

CTR

Competitive Intelligence

Feed Mobility, demographics, and retail metrics into your platform.

Data Coverage and Depth

Lorem ipsum dolor sit amet consectetur. At molestie suspendisse odio egestas nibh nulla magna arcu at. Sed ac morbi odio.

See Your Customer Data

How It Works

All attributes are anchored to the same privacy-safe profile for seamless join and activation.

Transactional Signals

SKU-level purchase and card-panel spend

Streaming & CTV

Show and platform affinity per household

Clickstream & Device

Site visits, app installs, and engagement metrics

Property & Auto

Deed transfers, valuation ranges, make and model ownership cycles

Political & Lifestyle

Affiliation, donation ranges, cause interests

Location & Mobility

Verified store visits, dwell time, and travel radius

Why Datarate Consumer Data

Our data platform empowers you to go beyond demographics to understand both movement and media habits at scale.

1

Breadth and Variety

Multiple vertical data feeds in one contract and schema. movement, media, purchase, or your own CRM file to start building your ideal audience.

2

Clean and Ready

Pre-processed, deduped, and aligned with your identity spine.

3

Flexible Licensing

Choose only the fields and refresh rate you need.

4

Privacy First

Collected and distributed under comprehensive compliance controls.

Ready to Understand Your Audience Like Never Before?

See how combining movement and media data can transform your targeting and growth strategy.

What is consumer data?

Consumer data combines behavioral, demographic, and transactional attributes linked to a privacy-safe profile for analytics and targeting.

Where does the data come from?

How often is the data refreshed?

Is the data compliant with privacy laws?

Can I select only the attributes I need?

Have more questions? Let us know:

hello@datarate.com

How Customers Use ID Mapping

Unlock powerful outcomes by connecting disparate customer data points.

Audience Creation

Build high-intent segments using purchase history, streaming habits, and real-world movement.

Analyse Foot-Traffic Trends

Compare visits, dwell and loyalty across any trade area.

Property

40%

Automotive

25%

Political

20%

Other

15%

CRM Records

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

95%

Match rate

400+

active devices

Predictive Modeling

Feed enriched attributes into churn, LTV, and propensity models for sharper forecasts.

Personalized Messaging

Align creative with actual interests like sports streaming, luxury auto, or home renovation.

John Doe

Active Shopper

INTEREST Profile

Sports

35.8%

Fashion

19.2%

Electronics

15.3%

Travel

11.4%

Books

9.7%

Entertainment

8.6%

98%

Match Score

2.4k

Interactions

89%

CTR

Competitive Intelligence

Feed Mobility, demographics, and retail metrics into your platform.

Data Coverage and Depth

Lorem ipsum dolor sit amet consectetur. At molestie suspendisse odio egestas nibh nulla magna arcu at. Sed ac morbi odio.

See Your Customer Data

How It Works

All attributes are anchored to the same privacy-safe profile for seamless join and activation.

Transactional Signals

SKU-level purchase and card-panel spend

Streaming & CTV

Show and platform affinity per household

Clickstream & Device

Site visits, app installs, and engagement metrics

Flexible Delivery

Real-time lookups or scheduled bulk files; historical backfill available.

Attribute Enrichment

Optional property, auto, purchase, streaming, and mobility traits.

Location & Mobility

Verified store visits, dwell time, and travel radius

Data Coverage and Depth

Lorem ipsum dolor sit amet consectetur. At molestie suspendisse odio egestas nibh nulla magna arcu at. Sed ac morbi odio.

See Your Customer Data

How It Works

All attributes are anchored to the same privacy-safe profile for seamless join and activation.

Transactional Signals

SKU-level purchase and card-panel spend

Streaming & CTV

Show and platform affinity per household

Clickstream & Device

Site visits, app installs, and engagement metrics

Property & Auto

Deed transfers, valuation ranges, make and model ownership cycles

Political & Lifestyle

Affiliation, donation ranges, cause interests

Location & Mobility

Verified store visits, dwell time, and travel radius

Why Datarate Consumer Data

Our data platform empowers you to go beyond demographics to understand both movement and media habits at scale.

1

Breadth and Variety

Multiple vertical data feeds in one contract and schema. movement, media, purchase, or your own CRM file to start building your ideal audience.

2

Clean and Ready

Pre-processed, deduped, and aligned with your identity spine.

3

Flexible Licensing

Choose only the fields and refresh rate you need.

4

Privacy First

Collected and distributed under comprehensive compliance controls.

1

Breadth and Variety

Multiple vertical data feeds in one contract and schema. movement, media, purchase, or your own CRM file to start building your ideal audience.

2

Clean and Ready

Pre-processed, deduped, and aligned with your identity spine.

3

Flexible Licensing

Choose only the fields and refresh rate you need.

4

Privacy First

Collected and distributed under comprehensive compliance controls.

Ready to Understand Your Audience Like Never Before?

Ready to Understand Your Audience Like Never Before?

See how combining movement and media data can transform your targeting and growth strategy.

See how combining movement and media data can transform your targeting and growth strategy.

What is location data?

How accurate is it?

How is the data collected?

Is it privacy-safe?

What is location data?

Anonymized latitude/longitude pings tied to mobile devices, enriched with timestamps and dwell metrics so you can understand movement in the physical world.

What is location data?

What is location data?

What is location data?

What is location data?

Have more questions? Let us know:

hello@datarate.com

Bridge the identity gap with privacy-safe ID mapping

Bridge the identity gap with privacy-safe ID mapping

Bridge the identity gap with privacy-safe ID mapping

Seamlessly connect mobile ad IDs, hashed emails, and household IPs to unified consumer profiles for smarter activation and richer analytics.

Seamlessly connect mobile ad IDs, hashed emails, and household IPs to unified consumer profiles for smarter activation and richer analytics.

Get Location Data

Get Location Data

Get Location Data

Peak Engagement Window

Users are most active between 2-4 PM EST, showing 35% higher engagement rates.

42.4K

Registered Users

Peak Engagement Window

Users are most active between 2-4 PM EST, showing 35% higher engagement rates.

42.4K

42.4K

Registered Users

Registered Users

Peak Engagement Window

Peak Engagement Window

Users are most active between 2-4 PM EST, showing 35% higher engagement rates.

Users are most active between 2-4 PM EST, showing 35% higher engagement rates.

Why Datarate Consumer Data

Our data platform empowers you to go beyond demographics to understand both movement and media habits at scale.

1

Breadth and Variety

Multiple vertical data feeds in one contract and schema. movement, media, purchase, or your own CRM file to start building your ideal audience.

2

Clean and Ready

Pre-processed, deduped, and aligned with your identity spine.

3

Flexible Licensing

Choose only the fields and refresh rate you need.

4

Privacy First

Collected and distributed under comprehensive compliance controls.

1

Breadth and Variety

Multiple vertical data feeds in one contract and schema. movement, media, purchase, or your own CRM file to start building your ideal audience.

2

Clean and Ready

Pre-processed, deduped, and aligned with your identity spine.

3

Flexible Licensing

Choose only the fields and refresh rate you need.

4

Privacy First

Collected and distributed under comprehensive compliance controls.

Data Coverage and Depth

Lorem ipsum dolor sit amet consectetur. At molestie suspendisse odio egestas nibh nulla magna arcu at. Sed ac morbi odio.

See Your Customer Data

How It Works

Transactional Signals

Deterministic connections among MAIDs, HEMs, IPs, and postal hashes.

Privacy-First Engineering

Collected and processed to meet all major U.S. state and global privacy regulations.

Forensic Transparency

Flags reveal data origin, precision level, and recency for confident filtering.

Flexible Delivery

Real-time lookups or scheduled bulk files; historical backfill available.

Attribute Enrichment

Optional property, auto, purchase, streaming, and mobility traits.

Data Coverage and Depth

Lorem ipsum dolor sit amet consectetur. At molestie suspendisse odio egestas nibh nulla magna arcu at. Sed ac morbi odio.

See Your Customer Data

How It Works

Transactional Signals

Deterministic connections among MAIDs, HEMs, IPs, and postal hashes.

Privacy-First Engineering

Collected and processed to meet all major U.S. state and global privacy regulations.

Forensic Transparency

Flags reveal data origin, precision level, and recency for confident filtering.

Flexible Delivery

Real-time lookups or scheduled bulk files; historical backfill available.

Attribute Enrichment

Optional property, auto, purchase, streaming, and mobility traits.

Ready to Understand Your Audience Like Never Before?

See how combining movement and media data can transform your targeting and growth strategy.

What is location data?

Anonymized latitude/longitude pings tied to mobile devices, enriched with timestamps and dwell metrics so you can understand movement in the physical world.

What is location data?

What is location data?

What is location data?

What is location data?

What is location data?

Anonymized latitude/longitude pings tied to mobile devices, enriched with timestamps and dwell metrics so you can understand movement in the physical world.

What is location data?

What is location data?

What is location data?

What is location data?

Have more questions? Let us know:

hello@datarate.com

How Customers Use ID Mapping

Unlock powerful outcomes by connecting disparate customer data points.

Audience Creation

Build high-intent segments using purchase history, streaming habits, and real-world movement.

Analyse Foot-Traffic Trends

Compare visits, dwell and loyalty across any trade area.

Property

40%

Automotive

25%

Political

20%

Other

15%

Predictive Modeling

Feed enriched attributes into churn, LTV, and propensity models for sharper forecasts.

CRM Records

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

95%

Match rate

400+

active devices

Personalized Messaging

Align creative with actual interests like sports streaming, luxury auto, or home renovation.

John Doe

Active Shopper

INTEREST Profile

Sports

35.8%

Fashion

19.2%

Electronics

15.3%

Travel

11.4%

Books

9.7%

Entertainment

8.6%

98%

Match Score

2.4k

Interactions

89%

CTR

Boost ROAS

Higher linkage accuracy means ads hit real users, increasing engagement and sales.

© Copyright 2012 - 2025 Datarate Services Pvt Ltd

© Copyright 2012 - 2025 Datarate Services Pvt Ltd

© Copyright 2012 - 2025 Datarate Services Pvt Ltd