Bridge the identity gap.

Privacy-safe. Deterministic.

Bridge the identity gap.

Privacy-safe. Deterministic.

Bridge the identity gap.

Privacy-safe. Deterministic.

Connect mobile IDs, hashed emails, and household IPs into unified consumer profiles — for smarter activation and richer analytics.

Connect mobile IDs, hashed emails, and household IPs into unified consumer profiles — for smarter activation and richer analytics.

Connect mobile IDs, hashed emails, and household IPs into unified consumer profiles — for smarter activation and richer analytics.

Capabilities

Connect disconnected data into a single, usable customer view.

Connect disconnected data into a single, usable customer view.

Connect disconnected data into a single, usable customer view.

Enhance identity resolution

Track the customer journey across mobile, desktop, and CTV by linking MAIDs, hashed emails, and IPs into one profile.

Connect first-party identifiers

Reduce ad fraud

Household CTV targeting

Boost ROAS

Enhance identity resolution

Track the customer journey across mobile, desktop, and CTV by linking MAIDs, hashed emails, and IPs into one profile.

Connect first-party identifiers

Reduce ad fraud

Household CTV targeting

Boost ROAS

Enhance identity resolution

Track the customer journey across mobile, desktop, and CTV by linking MAIDs, hashed emails, and IPs into one profile.

Connect first-party identifiers

Reduce ad fraud

Household CTV targeting

Boost ROAS

Features

Built for identity resolution without compromising privacy or compliance.

Built for identity resolution without compromising privacy or compliance.

Built for identity resolution without compromising privacy or compliance.

Traditional site selection relies on outdated census data and intuition. We provide real-time, verified human movement data — so you eliminate guesswork and minimize risk.

Traditional site selection relies on outdated census data and intuition. We provide real-time, verified human movement data — so you eliminate guesswork and minimize risk.

Traditional site selection relies on outdated census data and intuition. We provide real-time, verified human movement data — so you eliminate guesswork and minimize risk.

Cross-device linkage

Deterministic connections among MAIDs, HEMs, IPs, and postal hashes.

Deterministic connections among MAIDs, HEMs, IPs, and postal hashes.

Privacy-first engineering

Collected and processed to meet CCPA, GDPR, HIPAA, and all major US state privacy regulations.

Collected and processed to meet CCPA, GDPR, HIPAA, and all major US state privacy regulations.

Forensic transparency

Flags reveal data origin, precision level, and recency for confident filtering.

Flags reveal data origin, precision level, and recency for confident filtering.

Flexible delivery

Real-time lookups or scheduled bulk files. Historical backfill available.

Real-time lookups or scheduled bulk files. Historical backfill available.

Attribute enrichment

Optional property, auto, purchase, streaming, and mobility traits layered onto resolved profiles.

Optional property, auto, purchase, streaming, and mobility traits layered onto resolved profiles.

Data Elements

What you can enrich.

What you can enrich.

What you can enrich.

Mobile Ad IDs

Mobile Ad IDs

Mobile Ad IDs

Strengthen your customer graph with active device identifiers.

Strengthen your customer graph with active device identifiers.

Hashed emails

Hashed emails

Hashed emails

Detect multiple HEMs per user and expand people-based reach.

Detect multiple HEMs per user and expand people-based reach.

Household & device IPs

Household & device IPs

Household & device IPs

Unlock household-level streaming targeting and validate profiles across screens.

Unlock household-level streaming targeting and validate profiles across screens.

Datarate.ai

Fragmented data costs you money. Resolved identity makes it back.

Fragmented data costs you money. Resolved identity makes it back.

Fragmented data costs you money. Resolved identity makes it back.