

Pick your next location with data, not intuition.
Pick your next location with data, not intuition.
Pick your next location with data, not intuition.
Build AI-scored audiences using unified, multi-source identity data. Clean your data in days, not months.
Build AI-scored audiences using unified, multi-source identity data. Clean your data in days, not months.
Build AI-scored audiences using unified, multi-source identity data. Clean your data in days, not months.

Features
A complete toolkit for site analysis.
A complete toolkit for site analysis.
A complete toolkit for site analysis.


01
01
Define trade area
Define trade area
Draw a custom trade area on the map or upload a list of candidate addresses.
Draw a custom trade area on the map or upload a list of candidate addresses.
Draw a custom trade area on the map or upload a list of candidate addresses.


02
02
Analyze footfall
Analyze footfall
Instantly see foot traffic volume, average dwell time, and proximity to key competitors.
Instantly see foot traffic volume, average dwell time, and proximity to key competitors.
Instantly see foot traffic volume, average dwell time, and proximity to key competitors.


03
03
Layer demographics
Layer demographics
Enrich your analysis with income, auto ownership, property data, and streaming affinity for any area.
Enrich your analysis with income, auto ownership, property data, and streaming affinity for any area.
Enrich your analysis with income, auto ownership, property data, and streaming affinity for any area.


04
04
Score & rank sites
Score & rank sites
Our AI model scores and ranks each potential site with a predicted revenue forecast.
Our AI model scores and ranks each potential site with a predicted revenue forecast.
Our AI model scores and ranks each potential site with a predicted revenue forecast.

Beyond POS Data
Real movement. Not outdated estimates.
Real movement. Not outdated estimates.
Traditional site selection relies on outdated census data and intuition. We provide real-time, verified human movement data — so you eliminate guesswork and minimize risk.
Traditional site selection relies on outdated census data and intuition. We provide real-time, verified human movement data — so you eliminate guesswork and minimize risk.
Traditional site selection relies on outdated census data and intuition. We provide real-time, verified human movement data — so you eliminate guesswork and minimize risk.


Features
Powerful infrastructure. Clean interface.
Powerful infrastructure. Clean interface.
Powerful infrastructure. Clean interface.

Interactive map with polygon and radius tools

Historical traffic data available for up to three years

AI-powered revenue forecast for each potential site

Competitive proximity and share-of-visit analysis

PDF exports for board-ready presentations
Use Cases
Every industry. Same confidence.
Every industry. Same confidence.
Every industry. Same confidence.

Retail chain expansion
Retail chain expansion
Prioritize the top five suburban markets based on ideal customer traffic density and spending power.
Prioritize the top five suburban markets based on ideal customer traffic density and spending power.


Fitness brand placement
Fitness brand placement
Select strip mall locations with the highest concentration of gym-goer traffic patterns.
Select strip mall locations with the highest concentration of gym-goer traffic patterns.


EV charging network
EV charging network
Choose convenience store locations with long customer dwell times for new charging station installs.
Choose convenience store locations with long customer dwell times for new charging station installs.

Datarate.ai
See your best locations before you commit.
See your best locations before you commit.
See your best locations before you commit.
We deliver raw intelligence at scale — via API, S3, or SFTP.


Datarate
We connect internet culture, real-world
movement, and media.
© 2026 Datarate. All rights reserved
Datarate
We connect internet culture, real-world
movement, and media.
© 2026 Datarate. All rights reserved
Datarate
We connect internet culture,
real-world movement, and media.
© 2026 Datarate. All rights reserved