Turn fragmented data into a single view of the customer.
Turn fragmented data into a single view of the customer.
Turn fragmented data into a single view of the customer.
Build AI-scored audiences using unified, multi-source identity data. Clean your data in days, not months.
Build AI-scored audiences using unified, multi-source identity data. Clean your data in days, not months.
Build AI-scored audiences using unified, multi-source identity data. Clean your data in days, not months.
From Signal to Action
A simple, secure resolution process.
A simple, secure resolution process.
A simple, secure resolution process.
01
01
01
Secure upload or API
Secure upload or API
Secure upload or API
Send us your hashed first-party data via secure SFTP or real-time REST API endpoints.
Send us your hashed first-party data via secure SFTP or real-time REST API endpoints.
Send us your hashed first-party data via secure SFTP or real-time REST API endpoints.
02
02
02
Match and stitch
Match and stitch
Match and stitch
We match your records against our graph across email, MAID, CTV ID, postal, and device IDs. Confidence scores on every match.
We match your records against our graph across email, MAID, CTV ID, postal, and device IDs. Confidence scores on every match.
We match your records against our graph across email, MAID, CTV ID, postal, and device IDs. Confidence scores on every match.
03
03
03
Enrich
Enrich
Enrich
Append property, auto, purchase, streaming, and location attributes to create a complete profile.
Append property, auto, purchase, streaming, and location attributes to create a complete profile.
Append property, auto, purchase, streaming, and location attributes to create a complete profile.
04
04
04
Export or activate
Export or activate
Export or activate
Receive enriched data or push unified profiles directly into your CDP or media channels.
Receive enriched data or push unified profiles directly into your CDP or media channels.
Receive enriched data or push unified profiles directly into your CDP or media channels.
What is this
One view. Unlimited applications.
One view. Unlimited applications.
One view. Unlimited applications.
Brands juggle CRM records, device IDs, and offline files spread across teams and tools. We bring them together into a single, actionable view that drives personalization and growth.
Brands juggle CRM records, device IDs, and offline files spread across teams and tools. We bring them together into a single, actionable view that drives personalization and growth.
Brands juggle CRM records, device IDs, and offline files spread across teams and tools. We bring them together into a single, actionable view that drives personalization and growth.
Features
Powerful infrastructure. Clean interface.
Powerful infrastructure. Clean interface.
Powerful infrastructure. Clean interface.
Deterministic and probabilistic matching options
Privacy-safe — HIPAA, CCPA, GDPR compliant
Real-time REST and bulk SFTP endpoints
Confidence scores on every match
Historical backfill available
Use Cases
Insights that drive strategy.
Insights that drive strategy.
Insights that drive strategy.
Unify customer data
Combine store loyalty IDs with online purchase data into a single, actionable customer record.
Enrich for LTV modeling
Append auto and property attributes to your CRM records for more accurate lifetime value models.
Improve prospecting
Suppress existing customers from prospecting campaigns to reduce waste and improve ROI.
Datarate.ai
Clean data. Resolved identity. Faster time to value.
Clean data. Resolved identity. Faster time to value.
Datarate
We connect internet culture, real-world
movement, and media.
© 2026 Datarate. All rights reserved
Datarate
We connect internet culture, real-world
movement, and media.
© 2026 Datarate. All rights reserved
Datarate
We connect internet culture,
real-world movement, and media.
© 2026 Datarate. All rights reserved